Bowdin Study guides, Class notes & Summaries

The essay consists of 13 pages, including the cover, table of contents, introduction, the economic and social impacts of festivals and live events in Ireland, St. Patrick’s Festival, Target audience and segmentation, Marketing, Conclusion, Financial statements for Dublin Fringe Festival, and List of references.

The Event Planning Toolkit consists of a discussion of the significance of leadership and the planning process in relation to the potential perceived success or failure of the event, Identifying, describing and evaluating the key planning issues (including vision and mission statements, event objectives and stakeholder interests) associated with the IF Oxford event, Description and explanation of the different project management techniques which may be used to plan the event, types of leadershi...