Summary
Summary Marketing | Real people, real decisions | MAR2 | Chapters 9, 11, 12, 13 & 14
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Summary Marketing Real People, Real Decisions My Marketing Lab Second European Edition Solomon, Marshall, Stuart, Barnes & Mitchell Pearson Chapters: 9 Services marketing 11 Integrated marketing communications 12 Advertising and PR 13 Sales promotions and sales management 14 Retail and distri...
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