International Marketing Strategy notes (1st edition)

A comprehensive summary of International Marketing Strategy: Analysis, Development and Implementation. The entire summary is written in English and the following chapters have been dealt with: 1,2,3,8 and 9.

| International Marketing | CH 1,2,3,5,7,8,9,10,11,12 |

summary of international marketing strategy

H1 t/m H12 summarized for T3

This is a summary for CE8 International marketing strategy. The summary is based on the powerpoints of the lectures.

This is the complete summary of the course International Marketing Strategies, given in year 2 Commercial Economics at the HVA. Contains all theory from the powerpoints, videos and the accompanying book. The summary is written in English, because the keys are also in English. This is all substance for part test 1. lesson 1.1 to 4.2

Clear summary of all powerpoints up to 4.2. Plus summary of Pepijn's web seminars.

Engelse samenvatting van het boek International Marketing Strategy van A. Kenyon, R. Lowe & I. Doole (2016). Voor het vak internationale marketing, 2e jaar CE.

HIGH FIGURES CHECKED with this clear and comprehensive summary of the entire book! You do not have to purchase the book, all important material is in this summary! Including all useful IMAGES (models) from the book & LEARNING OBJECTS per chapter & useful short summaries at the end of each chapter! This is the 7th edition.