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Newest A Framework for Marketing Management, Global Edition summaries

Marketing Midterm Summary Marketing Midterm Summary

  • Marketing Midterm Summary

  • Summary • 25 pages • 2021
  • Available in package deal
    • A complete summary for the Marketing midterm.
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UvA Marketing Book Summary UvA Marketing Book Summary

  • UvA Marketing Book Summary

  • Summary • 61 pages • 2023
  • UvA Marketing book and lectures (except for the final one) in-depth summary for the exam
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ENDTERM SUMMARY A Framework for Marketing Management by Kotler & Keller ENDTERM SUMMARY A Framework for Marketing Management by Kotler & Keller

  • ENDTERM SUMMARY A Framework for Marketing Management by Kotler & Keller

  • Summary • 11 pages • 2020
  • !!! This is the ENDTERM summary, containing only the second half of the book. If you are looking for a summary of the entire book, please visit my profile !!! This is a summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains chapters 9 to 18. The summary contains all the material from the book required for the endterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration ...
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Marketing Midterm Summary A Framework for Marketing Management Marketing Midterm Summary A Framework for Marketing Management

  • Marketing Midterm Summary A Framework for Marketing Management

  • Summary • 16 pages • 2020
  • !!! This is the MIDTERM summary, containing only the first half of the book. If you are looking for a summary of the entire book, please visit my profile !!! This is a summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains chapters 1 to 9. The summary contains all the material from the book required for the midterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration (t...
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Marketing: Readings and Lectures Summary (FINAL EXAM!) Marketing: Readings and Lectures Summary (FINAL EXAM!)

  • Marketing: Readings and Lectures Summary (FINAL EXAM!)

  • Summary • 66 pages • 2020
  • Available in package deal
    • Readings and Lectures Summary (2020/21) FOR THE FINAL EXAM
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Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing

  • Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing

  • Summary • 140 pages • 2021
  • Summary A Framework for Marketing Management, Global Edition, ISBN: 3147 Marketing, contains screenshots of examples of the book. Also suitable for related projects. Enterm grade was a 9.
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Summary Chapter 1- 9: Marketing Management Summary Chapter 1- 9: Marketing Management

  • Summary Chapter 1- 9: Marketing Management

  • Summary • 42 pages • 2020
  • Detailled summary of Chapter 1 to 9 of Philip T Kotler, Kevin Lane Keller - A Framework for Marketing Management-Pearson (2016) Chapter 1 – Scope of Marketing for New Realities Chapter 2 – Marketing Strategies and Plans Chapter 3 – Marketing Research and Analysis Chapter 4 – Building Long-Term Customer Relationships Chapter 5 – Buying Dynamics of Consumers and Businesses Chapter 6 – Target Marketing Chapter 7 - Competitive and Effective brand positioning Chapter 8 – Branding and ...
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Period 1 Minor Managing Strategy and Marketing

  • Period 1 Minor Managing Strategy and Marketing

  • Package deal • 2 items • 2020
  • This bundle contains summaries for the courses Marketing and Cultural Industries at the Universiteit van Amsterdam. Both summaries are in English. The Cultural Industries summary contains ALL ARTICLES required for the final exam. The Marketing book summary summarises the entire book, with all chapters required for both the midterm AND the endterm.
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A Framework For Marketing Management - Kotler & Keller 6th Edition/ Global Edition (Chapter 10-18) A Framework For Marketing Management - Kotler & Keller 6th Edition/ Global Edition (Chapter 10-18)

  • A Framework For Marketing Management - Kotler & Keller 6th Edition/ Global Edition (Chapter 10-18)

  • Summary • 55 pages • 2020
  • A very thorough summary of the book 'A Framework for Marketing Management' by Kotler & Keller. 6th Edition/ Global edition. Chapters 10, 11, 12, 13, 14, 15, 16, 17 and 18 are covered in this summary.
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Marketing End Exam Marketing End Exam

  • Marketing End Exam

  • Summary • 72 pages • 2020
  • Available in package deal
    • This is a summary of chapter 9 to 18 of the Marketing Textbook and some additional notes from the Lecture slides.
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